2027 Stock Market Outlook: Our Base Case, the Street's Range and the Risks
Coil's 2027 stock market outlook: S&P 500 base, bull and bear cases, the Street's targets, sector views, a watch list and the risks in order.
The short version
Our base case for 2027 is a positive but uneven year for US stocks. Earnings keep growing, and we expect the S&P 500 to end 2027 between 7,650 and 8,280, roughly 1% to 9% above its 7,592 close in FactSet's November 13 report. That is below the published Street numbers we could read: UBS at 8,400 by June 2027 and analysts' bottom-up target of 9,275. We are lower because the 10-year Treasury yield is 5.15%, the Fed is more likely to hike than cut, and consensus has earnings growth falling to 3.0% in the second quarter of 2027. Valuation keeps us from a bearish call: the forward P/E has already dropped from 22.0 to 18.3 this year, so the 2027 risk is earnings, not the multiple. We lean toward energy, financials and health care, stay selective in technology, and name rates, the payback on AI spending and inflation as the three risks that matter most.
Where the market stands going into 2027
The S&P 500 is up for the year and below its high. FactSet puts it at 7,353.73 on November 5, up 7.4% year to date. The close in its November 13 report is 7,592.40, about 3% higher. Our November 8 note put the record at 7,818.93 on October 6, so the index sits about 2.9% under it.
SPY, the S&P 500 fund, closed Friday, November 13 at 754.37, up 2.59% on the week and the first green week after four red ones. It is above its 200-day (731.92) and below its 20-day (759.02) and 50-day (764.43). QQQ, the Nasdaq-100 fund, closed at 679.89, under its 200-day at 682.24, and is down 8.09% for the quarter so far. IWM, the Russell 2000 fund, closed at 277.54, just under its 200-day at 279.41 (our Friday Wrap, from our own daily bars). Through November 6, IWM was up 11.18% for the year, SPY 7.83% and QQQ 6.80% (our November 8 note).
Three facts frame the rest.
- Earnings did the work, not the multiple. FactSet's forward 12-month P/E was 22.0 on December 31, 2025. It hit 17.7 on November 5, the lowest since November 2023, and is 18.3 now, below the 5-year average of 19.8 and the 10-year average of 19.1. Since January, the index price rose 7.4% while forward EPS rose 33.6%.
- Third-quarter earnings were strong but thin on surprise. With 91% reported, blended growth is 31.9% on revenue growth of 14.4%. The aggregate beat is 3.1%, the lowest since late 2022 (FactSet, November 13).
- Yields rose. The 10-year Treasury par yield was 4.19% on January 2 and 5.15% on November 13. The 30-year is 5.47% and the 2-year 4.88% (Treasury).
The week ended with a leadership shock. Nvidia filed an 8-K on November 12 under Item 5.02, the item for officer changes. Our Wrap reports that Jensen Huang resigned as chief executive and finance chief Colette Kress is interim. NVDA closed at 162.85, down 12.75% on the week. Results are due after the close on Tuesday, November 17.
The macro setup: the Fed, inflation, growth, fiscal and the dollar
The Fed. It is tightening, not easing. It raised the target range to 3-3/4 to 4 percent on September 16 with every participant in favor, then held on October 28 by a 10 to 2 vote. Lisa Cook and Beth Hammack dissented for a quarter-point increase. The statement says activity "is expanding at a strong pace" and "inflation remains elevated." The September minutes say another increase "would likely be appropriate by year end." The September projections put the median funds rate at 4.1% for both 2026 and 2027. Read plainly, that is one more hike, then a hold and no cuts. New projections arrive December 9.
Firms differ on how much more. UBS expects hikes in December and March, with about three priced over twelve months (October 26). Vanguard expects one in early 2027 (November 9).
Inflation. It has not turned. September PCE inflation was 3.6% from a year earlier (BEA). October CPI rose 0.4%, core 0.3%, with energy up 0.7% after 5.2% in September and electricity up 0.9% (BLS). BLS could not publish most 12-month changes for October because it did not collect October 2025 data during a funding lapse. The Fed's projections have PCE inflation falling from 3.7% in 2026 to 2.3% in 2027. Vanguard sees core PCE near 2.5% by April 2027 as tariff effects roll off. That decline is the central macro bet of the year. If it fails, 5.15% on the 10-year is not a ceiling.
Growth and jobs. Real GDP grew at a 3.4% annual rate in the third quarter after 2.2% in the second (BEA). October payrolls rose 165,000, unemployment is 4.1% and hourly earnings rose 0.4%. September was revised to +60,000 and August to +186,000 (BLS). The Fed's 2027 GDP median is 2.4%, UBS is at 2.0% and Vanguard at about 3%. The soft spot is hiring: the minutes describe low hiring and layoff rates, and UBS noted the Conference Board's September confidence reading was the lowest since 2014.
Earnings. FactSet analysts project S&P 500 earnings growth of 33.3% for 2026 and 16.2% for 2027, on revenue growth of 13.4% and 10.0%. The 2027 path is uneven: 28.3% in the fourth quarter of 2026, then 19.6% in the first quarter and 3.0% in the second. The second quarter is a comparison problem, because the same quarter of 2026 grew about 52%. Revisions are rising, which is unusual: fourth-quarter EPS estimates are up 1.1% since September 30, and 45 of 78 companies guiding for the quarter guided up.
Fiscal. The federal deficit was $1.99 trillion in fiscal 2026, on receipts of $5.40 trillion and outlays of $7.40 trillion (Treasury, through September 30). BlackRock (November 9) lists AI investment, government borrowing, energy and defense as competing claims on capital and expects rates to stay structurally higher.
The dollar. It is firm. The Fed's broad dollar index was 121.88 on November 6, with the euro at 1.1154 and the yen at 158.23 per dollar. UUP, the dollar fund, rose 1.27% in the week to November 13, while GLD, the gold fund, fell 4.58% (our Wrap).
What the Street expects for 2027
The published range is wide and not like for like. Some are index targets, some are return forecasts and some are scenario bounds.
- UBS (October 7): S&P 500 at 8,400 by June 2027, earnings growth of 25% in 2026 and 14% in 2027, "modest policy tightening" from the Fed.
- FactSet analyst consensus (November 13): a bottom-up target of 9,275.09, 22.2% above the close. Technology (+35.8%) and communication services (+29.2%) have the most upside, consumer staples (+4.6%) the least. 59.9% of 12,966 ratings are Buy.
- J.P. Morgan Private Bank (May 20): a path to 9,000 by mid-2027, which it calls "not the base case."
- Fidelity (October 6): a bull market with a "lower slope," returns of perhaps 7% to 10% a year against 20%-plus recently, with the 10-year real yield near 2.8% and above the economy's 2% to 2.5% growth rate.
- J.P. Morgan Asset Management (October 19 and 27): 7.5% a year for US large caps over 10 to 15 years, with investors "more neutral than positive" and hyperscaler spending outstripping cash flow.
- BlackRock Investment Institute (November 9): neutral on US equities, with its 2027 outlook due next month.
- State Street (October 6): a fourth straight year of double-digit earnings growth in 2027, with technology supplying 81% of it.
- Vanguard (July 8): growth of about 3% in 2027 and a warning about "emerging signs of market euphoria."
From 7,592.40, UBS's 8,400 is +10.6% and FactSet's 9,275 is +22.2%. Fidelity's 7% to 10% sits at the low end. Several large houses publish formal 2027 outlooks in late November and December, and we will update this page as they appear.
Where we differ. We sit below the targets, closer to Fidelity, for four reasons.
- Rates. The forward earnings yield is about 5.5% (1 divided by 18.3) against a 5.15% Treasury. That is thin compensation for equity risk. This is our arithmetic on FactSet and Treasury data.
- Comparisons. Consensus has growth falling from 19.6% in the first quarter to 3.0% in the second. A year that opens strong and fades by July can hold the index up, but it makes a straight line to 9,275 hard.
- Concentration. Technology, communication services and consumer discretionary produced about 75% of earnings growth in each of the first two quarters of 2026 (State Street, citing FactSet). A forecast that leans on the same groups carries the same risk.
- Analyst targets. A 22.2% implied gain is a sum of individual stock targets. We treat it as the optimistic bound.
Where we are not bearish. The multiple has reset, 17% below where the year began and under its averages. It has absorbed much of the rate rise. What it has not absorbed is an earnings stall.
Our base case, bull case and bear case
These ranges are our judgment. They multiply FactSet's forward 12-month EPS of $415.82 (November 5), grown by our assumption, by a P/E range. They are not a model of the index and not a promise.
Base case, 45%. The Fed hikes in December and at most once more in the first half of 2027, then holds. Core inflation drifts toward 2.5%. Forward EPS reaches roughly $450 to $460 and the P/E settles at 17 to 18. That gives 7,650 to 8,280 at the end of 2027, or +1% to +9%. We expect a choppy first half, possibly retesting the November 5 close of 7,353.73, and most of the gain after the Fed stops and the July reports show whether growth survives the comparison. Trigger: core PCE near 3.0% by spring and the large AI buyers keeping 2027 spending intact. What would change our mind: a 10-year closing under 4.5% with core inflation falling points to the bull case. A 10-year above its early-October peak of 5.36% (UBS) points to the bear case.
Bull case, 25%. Inflation cools faster, the Fed stops, and the 10-year drifts toward 4.5%. AI spending proves out in the buyers' cash flow and earnings broaden beyond technology, the path J.P. Morgan Private Bank describes. Forward EPS reaches about $470 at 19 times, or about 8,930 (+17.6%). Trigger: a soft core CPI in the first quarter and Nvidia and the large buyers reaffirming 2027 spending. What would change our mind: two straight months of downward revisions to 2027 index EPS, or a 10-year back above 5%.
Bear case, 30%. Earnings stall and the multiple falls to its long-run average. Forward EPS stays near $415 and the P/E drops to 16, near the 20-year average of 16.5 and 25-year average of 16.4 (FactSet). That is about 6,650 (-12.4%). The route is hot inflation, two more hikes, a 10-year through 5.36%, and a large AI buyer cutting or failing to fund its capital spending. Trigger: core CPI at 0.4% or more two months running, a December projection with more than one further hike, or a dated state or federal limit on data-center capacity. What would change our mind: a Fed hold with the 10-year back under 4.75%.
Trends and themes
AI spending and its payback. The build continues, and the argument has moved from whether to spend to who gets paid. UBS (November 10) puts aggregate AI capital spending at $1.0 trillion in 2026, $1.4 trillion in 2027 and $1.5 trillion in 2028. By our arithmetic that is 40% growth in 2027 and 7% in 2028. The dollars keep rising while the rate of increase slows, and chip suppliers are priced on the rate.
The buyers are paying out of cash flow. Alphabet reported third-quarter revenue of $127.6 billion, capital expenditures of $51.4 billion and free cash flow of negative $9.1 billion. Meta reported capital expenditures of $34.91 billion and free cash flow of negative $2.12 billion, with 2026 spending guided to $135 billion to $145 billion and no 2027 figure yet. J.P. Morgan Asset Management says hyperscalers are borrowing more because spending outstrips cash flow. The market has begun to separate the two sides: the three Magnificent 7 companies that missed EPS estimates (Alphabet, Amazon, Meta) fell an average 7.8% around their reports (FactSet), while technology's Q3 earnings growth was 69.4%.
Power and infrastructure. Electricity is now a political and an inflation variable. Electricity rose 0.9% in October CPI. UBS says political and physical limits "may delay, relocate, or raise the cost of data center projects." BlackRock ties the Democratic sweep of Congress to how markets view the build and asks whether it continues at the same scale and pace. J.P. Morgan's midyear webcast (undated page) favored utilities, industrials and infrastructure tied to power demand. The same exposure that drives 2027 growth is a 2027 regulatory risk.
Rate-sensitive groups. With a real 10-year yield near 2.8%, above the economy's growth rate (Fidelity), long-duration growth and companies that must refinance carry the most pressure. The curve is flatter: the 10-year minus the 2-year was 0.27 points on November 13 against 0.72 on January 2 (our subtraction, Treasury data).
Breadth and concentration. Fewer than half of S&P 500 stocks were in uptrends at the start of October (Fidelity). The median company beat second-quarter estimates by 5.8% against 26.0% for the index, with the largest constituents accounting for a disproportionate share (State Street, citing FactSet). Technology is expected to supply 81% of 2027 earnings growth. Improving breadth would be the clearest sign the rally is healthy.
Revisions. Estimates are rising, and the market is punishing negative surprises less than usual (-1.1% against a 5-year average of -3.1%, FactSet). When revisions stop rising, the index loses its support.
Sector view
This is how we would tilt our thinking, not a portfolio. Forward P/E figures are FactSet's from November 13, against the 5-year average.
Overweight in thinking
- Energy. 12.2 against 12.6, the cheapest sector, with Q3 earnings growth of 151.2%. It is an inflation hedge. The risk is crude: USO, a futures fund, fell 13.77% in November.
- Financials. 15.1 against 14.6, rated Positive by State Street. Goldman Sachs reported EPS of $17.01 against $12.86 expected. The cost is a flatter curve.
- Health care. 20.0 against 17.4, so not cheap. We want it for earnings that do not depend on AI. Its Q3 EPS surprise of 13.7% was the largest of any sector.
- Industrials, selectively. 22.5 against 21.0. Earnings are good (Q3 surprise 7.2%) but price has lagged, so we would wait for the chart to confirm.
Neutral, with a bias to wait
- Technology. 18.0 against 25.4, with 2027 growth of about 40% expected (State Street, citing FactSet). By the numbers it is the largest overweight in the market. By the tape it is the weakest big group, and the political and financing risks sit here. We would add on demand evidence, starting with Nvidia on November 17.
- Utilities. 17.0 against 17.9. The power-demand case is real, but 30-year yields at 5.47% compete with the dividend.
Underweight in thinking
- Consumer staples. 23.7 against 20.9, with the lowest analyst upside (+4.6%). It has been the place to hide in this drawdown, and our own book has leaned on it for defense this month. That is a short-term call. As a 2027 holding at a premium multiple, it is crowded, and State Street rates it Negative.
- Consumer discretionary. 25.1 against 25.9, rated Negative by State Street. This is where the AI spenders' cash-flow questions sit.
- Communication services. Q3 EPS missed by 22.1%, with Meta and Alphabet charges the cause. Analysts are the second most bullish here (+29.2%). We are not, until free cash flow turns.
A watch list of 11 names and ETFs
These are names we are watching and why, not recommendations. Prices are from our November 13 Wrap. Distances from the 50-day come from our board's November 12-13 snapshot.
- NVDA, Nvidia. Fundamental: reports November 17 with an interim CEO. Technical: 162.85, down 12.75% on the week. Macro: the cleanest read on whether the AI build continues at pace.
- SMH, the semiconductor ETF. Fundamental: semiconductors are expected to grow earnings 62% in 2027. Technical: 486.75, down 2.99% Friday and up 4.91% on the week. Macro: it trades the rate of change in AI spending, not the level.
- GOOGL, Alphabet. Fundamental: revenue up 25% to $127.6 billion against free cash flow of negative $9.1 billion. Technical: part of the group that fell an average 7.8% around its report. Macro: the test of whether the largest buyers can fund the build without pressuring their own shares.
- XLE, the energy ETF. Fundamental: 151.2% Q3 growth at 12.2 times earnings. Technical: 0.5% below its 50-day. Macro: the inflation and geopolitics hedge. UBS warns that renewed attacks could quickly reverse a fall in oil.
- XLF, the financials ETF. Fundamental: 15.1 times earnings and strong Q3 beats. Technical: 4.4% above its 50-day. Macro: sensitive to a curve that has flattened this year.
- XLV, the health care ETF. Fundamental: the largest Q3 earnings surprise of any sector. Technical: 7.7% above its 50-day. Macro: defensive earnings outside the AI cycle.
- XLU, the utilities ETF. Fundamental: Q3 surprise of 10.5% at 17.0 times earnings. Technical: 5.1% above its 50-day. Macro: the AI power story meets 5.47% 30-year yields and rising electricity prices.
- XLI, the industrials ETF. Fundamental: Q3 surprise of 7.2%, and State Street expects double-digit 2027 growth in ten of twelve industries. Technical: 0.5% below its 50-day. Macro: capital spending that does not depend on one company.
- IWM, the small-cap ETF. Fundamental: the year's leader through November 6. Technical: 277.54 against a 200-day of 279.41. Macro: a close over the 200-day would say the rotation has a home.
- TLT, the long Treasury ETF. Fundamental: the 30-year yield is 5.47%. Technical: down 3.10% on the week. Macro: the biggest swing factor for 2027. BlackRock upgraded Treasuries in October.
- GLD, the gold ETF. Fundamental: gold has no earnings, so GLD is a read on real rates and the dollar. Technical: down 4.58% on the week and 12.97% below its 200-day. Macro: it fell as the dollar fund UUP rose 1.27%.
The risks, in order of weight
- Rates and term premium. A 10-year at 5.15% and a 30-year at 5.47% leave little room for error. The 10-year's early-October peak of 5.36% was the highest since 2002 (UBS). A $1.99 trillion deficit adds supply.
- The payback on AI spending. Spending is outrunning cash flow at the buyers, and growth in the dollar amount is expected to slow in 2028. A cut from one large buyer would hit suppliers first.
- Inflation and oil. October CPI was 0.4%, energy is rising and Fed participants see inflation risks skewed up. UBS names the Middle East conflict and notes renewed attacks could quickly reverse a fall in oil. Another hot print makes three more hikes plausible.
- Politics and data-center regulation. Electricity prices and a new Congress make dated limits on capacity possible. The earnings estimates for the group have no such limit built in.
- Narrow earnings leadership. Three sectors supplied about 75% of earnings growth. If they slip, the index has few places to turn.
- A softer labor market. September payrolls were revised to +60,000, hiring is low in the Fed's words, and consumer confidence hit a 2014 low in September (UBS). A 3.4% GDP print cannot sit beside weak hiring for long.
- Single-point failures. Our Wrap recorded a Microsoft 365 mail outage on Thursday and a nationwide FAA ground stop after Friday's close. Neither changes a forecast. Two in two days shows how concentrated the systems under the index have become.
The calendar dates that matter
The full list is at coil.trade/learn/stock-market-calendar-2027.
- Tue Nov 17, 2026: Nvidia fiscal third-quarter results after the close.
- Wed Nov 25: BEA's next GDP and PCE releases. NYSE closes Thursday, November 26, and at 1:00 PM ET on Friday, November 27.
- Fri Dec 4: November jobs report, 8:30 AM ET.
- Dec 8-9: FOMC with new projections. Decision Wednesday.
- Thu Dec 10: November CPI, 8:30 AM ET.
- December: BlackRock's 2027 Global Outlook is due.
- Jan 15, 2027: January options expiration. NYSE is closed Monday, January 18.
- FOMC 2027: January 26-27, March 16-17, April 27-28, June 8-9, July 27-28, September 14-15, October 26-27 (a strategy meeting) and November 16-17. All are tentative until confirmed. The July meeting lands as second-quarter results arrive, the quarter where consensus expects 3.0% growth.
- Quarterly options expirations: March 19, Thursday June 17 (June 18 is a holiday), September 17 and December 17. NYSE is also closed Good Friday, March 26.
- Dec 24, 2027: NYSE closed for Christmas observed.
Dates move. Check the agency or exchange page before you rely on one.
FAQ
What is the stock market outlook for 2027?
Positive but uneven. Our base case has the S&P 500 ending 2027 between 7,650 and 8,280, with a choppy first half and a stronger second half if the Fed stops hiking. That is below published targets such as UBS's 8,400 by June 2027. Rates and the payback on AI spending are the swing factors.
What do Wall Street firms expect for the S&P 500 in 2027?
The targets we could read run from 8,400 (UBS, by June 2027) to 9,275 (FactSet's analyst bottom-up target). J.P. Morgan Private Bank describes a path to 9,000 as a bull case, and Fidelity expects returns of 7% to 10% a year. Several large houses have not yet published their 2027 outlooks.
Will the Fed cut rates in 2027?
Our base case says no. The Fed's September projections put the median funds rate at 4.1% at the end of both 2026 and 2027, against 3-3/4 to 4 percent now, and UBS expects hikes in December and March. A cut would need inflation to fall faster than the Fed projects.
Is AI spending a risk to stocks in 2027?
Yes, and it is also the main source of earnings growth. Alphabet and Meta both reported negative free cash flow in the third quarter, and UBS has aggregate AI spending growing 40% in 2027 and 7% in 2028. Slower growth in spending hits suppliers before it hits buyers.
What would change this outlook?
A 10-year yield under 4.5% with core inflation falling would move us toward the bull case. A move above 5.36%, a dated limit on data-center capacity, or two months of falling 2027 EPS estimates would move us toward the bear case.
Sources
All pages read on 2026-11-13 unless noted.
Coil
- coil.trade : SPY, QQQ, IWM, NVDA, SMH, GLD, TLT and UUP levels and weekly moves; moving averages; Nvidia filing summary; outages.
- coil.trade : S&P 500 record 7,818.93 (October 6); year-to-date moves for SPY, QQQ and IWM through November 6.
- coil.trade : house themes (AI financing, rates, concentration). No figures taken.
- coil.trade : 2027 options expiration dates.
- coil.trade/scanner : Coil's board, November 12-13 snapshot: distances from the 50-day for XLF, XLV, XLE, XLI, XLU.
Federal Reserve, Treasury, BLS, BEA, SEC, NYSE
- federalreserve.gov : 2027 FOMC dates; December 8-9, 2026 meeting with projections.
- federalreserve.gov : October 28 decision, 10-2 vote, dissenters, statement language.
- federalreserve.gov : September minutes.
- federalreserve.gov : September 2026 median projections.
- federalreserve.gov : broad dollar index, euro and yen on November 6.
- home.treasury.gov : November 13 par yields.
- home.treasury.gov : January 2 par yields.
- api.fiscaldata.treasury.gov : fiscal 2026 receipts, outlays and deficit through September 30.
- bls.gov : October CPI; next release December 10.
- bls.gov : October employment; next release December 4.
- bea.gov : Q3 advance GDP 3.4%; next release November 25.
- bea.gov : September PCE price index 3.6% year over year.
- sec.gov : Nvidia 8-K filed 2026-11-12, Item 5.02.
- sec.gov : Alphabet Q3 revenue, capital expenditures, free cash flow.
- investor.atmeta.com : Meta Q3 capital expenditures, free cash flow, 2026 guidance.
- nyse.com : 2027 holidays and early close; late-2026 closures.
Firms' own research pages
- advantage.factset.com : FactSet Earnings Insight, November 13: Q3 growth, 2026 and 2027 estimates, quarterly path, forward P/E, bottom-up target 9,275.09 on a 7,592.40 close, sector P/E, ratings, guidance, revisions.
- advantage.factset.com : FactSet, November 6: forward P/E 22.0 at year start and 17.7 on November 5, close 7,353.73, price +7.4%, EPS +33.6%, EPS $415.82, long-run P/E averages.
- ubs.com : UBS, October 7: 8,400 by June 2027, EPS growth, GDP.
- ubs.com : UBS, September 30: consumer confidence.
- ubs.com : UBS, October 26: hikes in December and March, three hikes priced, 10-year peak of 5.36%.
- ubs.com : UBS, November 10: AI capital spending path, data-center limits, oil risk.
- privatebank.jpmorgan.com : J.P. Morgan Private Bank, May 20: 9,000 by mid-2027.
- privatebank.jpmorgan.com : J.P. Morgan Private Bank midyear webcast (undated): power-linked sectors.
- am.jpmorgan.com : J.P. Morgan Asset Management, October 19: US large cap 7.5%.
- am.jpmorgan.com : J.P. Morgan Asset Management, October 27: neutral stance, hyperscaler funding.
- blackrock.com : BlackRock Investment Institute, November 9.
- ssga.com : State Street, October 6: 2027 earnings growth, technology 81%, semiconductors 62%, sector ratings.
- ssga.com : State Street, October 12: concentration, median versus index beat.
- fidelity.com : Fidelity, October 6.
- corporate.vanguard.com : Vanguard, November 9: core inflation path, one hike in early 2027.
- corporate.vanguard.com : Vanguard, July 8: growth of about 3% in 2027, euphoria warning.
Educational only. Not investment advice, not a recommendation, and not tailored to anyone's circumstances. Forecasts are judgments and can be wrong.
Educational research only. Nothing here is a buy or sell recommendation, financial advice, or a promise about any market. Figures are as of the dates shown and sourced above; decide for yourself, or talk to a licensed adviser.
Follow the outlook as 2027 unfolds
Coil scans the S&P 500, Nasdaq-100 and a macro book through market hours and scores every name on trend, volume and the market around it. The Friday Wrap and Sunday research are free every week. Key dates: the 2027 market calendar.
Read the board — from $19/moCoil is software and impersonal research, not investment advice. It is not a managed account and not a signal service. Markets can lose money, and leveraged ETFs can lose value rapidly, including total loss. Backtested research is not a promise of returns.